Lyz Sutcliffe Communications

Hi, I'm Lyz Sutcliffe.

I'm a freelance communications and public relations consultant in Halifax, Nova Scotia.I work with nonprofit, purpose-driven and for-profit organizations to elevate their voice, sharpen their positioning and tell stories that move people to care and act.

Marketing strategy & social execution

Strong marketing starts with clarity. I work with you to define your brand voice, core messaging, target audience and competitive positioning - then translate that into a practical, actionable marketing plan.Once the foundation is set, I can manage day-to-day execution in many ways, including across social platforms. From content calendars and creative direction to publishing and engagement, I ensure your brand shows up consistently and cohesively.The result is a social presence that feels authentic, strategic and aligned with your larger business goals.

Writing

I deliver clear, audience-focused writing across blogs, reports, articles, op-eds and press releases.

Design + visual communication

I help bring ideas to life through clear, well-considered visual communications. From creative direction to hands-on design, I develop materials that are cohesive, accessible and aligned with your brand.

Public relations and reputation management

I lead public relations and reputation management for organizations. My work includes shaping narratives, managing visibility and building trust with media, partners and the public. This includes media relations, issues support and proactive storytelling aligned with organizational values and priorities.

About me

I’m a Halifax-based communications consultant with an advanced diploma in public relations and a multidisciplinary background spanning traditional communications, marketing, event management, and film and video production.Working across Nova Scotia (Mi’kma’ki), I’ve supported initiatives in community health, tourism and destination management, engineering and architecture, and entertainment, shaping thoughtful communications that advance social impact and public understanding.I’m the communications lead for the Doctors Nova Scotia Healthy Tomorrow Foundation, where I manage communications strategies that advance awareness of the health benefits of simple movement. This portfolio includes the Make Your Move campaign and initiative, as well as Kids Run Club.I’ve also worked with organizations such as Doctors Nova Scotia, Stantec Inc., Downeast Destination Management, Prostate Cancer Canada, the Centre for Women in Business and Brookes Diamond Productions.I’ve served as past president of the International Association of Business Communicators’ Maritime chapter and currently sit on the board of Easter Seals Nova Scotia.I’m a white settler queer woman and approach my work through an equity, diversity, accessibility and inclusion lens, with care for context, power and whose voices are centred.Outside of work, I enjoy travelling off the beaten path, exploring art and culture, experimenting in the kitchen and keeping up with podcasts, politics and pop culture.

Let’s start with a conversation

Every project starts with a conversation.Let’s connect to talk about your goals and explore how we might work together.